Save Lids to Save ... Your Mom!

There is some campaign going on with Yoplait called "Save Lids to Save Lives" where you send in the pink lids from your Yoplait yogurt and for each lid they receive, they will donate 10 cents to breast cancer research.

Now, I find this a little ridiculous. Why are they making it the responsibility of the customer to send in the lids? Why couldn't they just make it so that for every container of Yoplait that is bought they donate 10 cents? I mean, I know Yoplait is a girly yogurt but my dad used to buy it all the time (he may still buy it, I don't know) when I was living with him, and he'd never eat it so it would expire. Once, when cleaning out the fridge, I had to throw away over thirty cartons of expired yogurt. Literally, I counted. The thing about my dad is, he buys healthy food in hopes that he'll eat healthier, but I guess when he's at home he would rather eat something else. Anyway. If the promotion was going on then, and Yoplait was donating per carton bought, not per lid sent in (or if I had removed the lids of the rotten yogurt and mailed them in), that would be $3.00 going to Susan G. Komen for the Cure®.

Obviously, $3 is not a whole lot, but my dad can't be the only person wasting yogurt.

Also, here is another point. Let's say someone is mailing in their lids in a plain envelope with one stamp on it.
First of all, though minimal, there is the cost of the envelope.
A search on Staples turns up a 100 pack of envelopes for $8.49. So, basically, that's $.08 cents for an envelope.
And stamps right now? $.42.
So just the mailing alone is going to cost $.50, the equivalent of 5 Yoplait lids.
And think about all the people who just throw away the lids?
I would throw them away.
Why doesn't Yoplait just donate $.10 for each carton of yogurt that they sell?

It kind of reminds me of FreeRice.com. If you haven't been to that site, basically for every trivia question you answer they will donate 10 grains of rice to people who need rice.
I think it kind of sounds like bullshit, but the point is, if they've got the rice, why would they wait for us to answer trivia questions to donate it?

So, this is an open suggestion to Yoplait! You should just donate money to the Susan G. Komen foundation regardless of whether or not people send in their yogurt lids. Please! You're holding us hostage!

(Also: I have considered that the foil that the lids are made out of could earn money when recycled, but I really doubt that it's worth it for people to even open the envelopes. Not that people shouldn't recycle! I just think it's a really stupid idea for Yoplait to be asking for all the lids back.)

That's it for now.

I think I should aim at doing frequent somewhat-short posts rather than rare and rambling posts.